Write for People, Not for Search Engines

Woman working on laptop

Have you ever come across a page that looks a bit…off? For example, it’s completely crammed with phrases that don’t sound naturally written: “Our company provides plumbing services, plumbing in Kansas, plumbing in Kansas City, KS, drain cleaning, drain cleaning Kansas…” What’s wrong with this picture? Does anybody naturally write this way? It’s very obvious …

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3 SEO Mistakes Small Business Owners Should Avoid At All Cost

Young Asian Woman Entrepreneurs

You’re ready to build the perfect website for your brand new business idea, however, you realize that paying for a custom website can be expensive. Thankfully, you find cheaper alternatives through site builders like Wix and Squarespace and put something together that looks great. This may not be the final design of the website, but …

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You Can Create Whatever Life You Want So Stop Talking Yourself Out of Your Destiny

Happy couple with son

There’s never been a time like right now in human history for entrepreneurship. We have access to virtually limitless knowledge thanks to the advent of the internet, and you can reach anyone on this planet literally at the click of a button. However, despite the massive amount of opportunity out there, there are still time-tested …

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4 Reasons Why You Shouldn’t Quit Your Day Job for Your Creative Ventures

Don't quit your job

If you’ve spent anytime online you’ve no doubt come across people like this: “Hi there, I’m Timothy Moneybags and I made a million dollars from my best-selling novel after I quit my job and pursued my dream of becoming a writer!” While many of these stories are true and can definitely be motivational, this idea that …

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The Basics of SEO: How to Truly Make a Website Rank in Google

SEO Basics

Search Engine Optimization (SEO) is the process of making a website rank higher in the search engines. If good SEO principles are put into place, an optimized website will have a better chance of appearing higher in the search results pages (SERPs) when someone searches for relevant terms. Search engines use complex algorithms to determine …

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